Interview with Henrique De Simoni, 3 Oaks Gaming LATAM Strategy

Henrique De Simoni, Country Manager LATAM at 3 Oaks Gaming, shares insights on Brazil’s fast-growing iGaming market, the impact of Flip-to-Win, Must Drop Jackpots, and how the partnership with Timeless Tech helps operators connect content and engagement seamlessly.

LATAM’s Engagement Revolution

In the booming Latin American iGaming market, success is no longer defined by who has the most content—but by who keeps players coming back.
 For Henrique De Simoni, leading 3 Oaks Gaming’s LATAM expansion means delivering zero-friction gamification—features that are plug-and-play, fast to launch, and proven to drive retention.

As he explains, tools such as Flip-to-Win, Lucky Drops, and Must Drop Jackpots are not “nice extras” anymore—they’re essentials that connect the emotional side of play with tangible rewards.

Operational Simplicity Meets High Impact

3 Oaks Gaming built its engagement suite after identifying a critical gap between game content and real retention mechanics.
 Each tool is designed for operational simplicity—allowing operators to launch campaigns without long integrations or technical dependencies.

Case studies show how these mechanics deliver measurable value:

• Flip-to-Win boosted session length by +25% and next-day return rates by +36%.
• Must Drop Jackpots create instant FOMO with short reward cycles, ideal for high-traffic markets like Brazil.
• Lucky Drops leverage “Hot Periods” that turn quiet hours into peak engagement moments.
  
  

To see how this strategy began, revisit the first part of Henrique’s story:
Read Part 1 – Bridging Markets and Building Success

Localized Strategy for Brazil

Brazilian players are driven by visibility, urgency, and rhythm.
During Carnaval, 3 Oaks launched hourly Lucky Drops with themed visuals and music for its RIO Gems title — doubling GGR within days.
Similarly, shortening Hot Periods to 45 minutes before football matches lifted click-through rates by 18%.
 As Henrique notes, “Timing and orchestration matter more than size of prizes.”

Partnership with Timeless Tech

For Henrique, a robust Game Aggregator is the key multiplier.
 Timeless Tech’s infrastructure ensures that 3 Oaks’ gamification features hit their mark — with smart lobby placement, localized scheduling, and data-driven traffic pacing.
 “The commitment from the Timeless Tech team is 1000%,” he adds. “It’s a true partnership built on precision and trust.”

The Road Ahead

Looking to 2026, 3 Oaks plans to expand AI-assisted engagement pacing—triggering missions and rewards dynamically to match each player’s rhythm.
 As Henrique summarizes:

“We’re not just building tools; we’re building emotional architecture around gameplay.”

Frequently Asked Questions (FAQ)

What makes 3 Oaks Gaming stand out?
 Its “zero-friction” suite—no integration, no tech overhead, rapid deployment.

Which tool drives the biggest lift?
 Flip-to-Win and Must Drop Jackpots lead with consistent double-digit increases in retention.

Why is timing so crucial in Brazil?
 Localized engagement windows align with football and social patterns, maximizing participation.

What’s the aggregator’s role?
 Timeless Tech ensures precise delivery and visibility through smart lobby placement and campaign automation.