Goldenrace and Novibet Join Forces to Elevate Virtual Sports Across Europe and The Americas

GoldenRace, the leading provider of award-winning Virtual Sports and betting solutions, joins forces with Novibet, a fast-growing international GameTech company, in a new strategic partnership. The collaboration will enrich Novibet’s product portfolio and further accelerate its expansion across Europe and the Americas.

Through this agreement, GoldenRace’s most popular Virtual Sports will be fully integrated into Novibet’s advanced betting platform, enhancing the entertainment experience for players in Greece, Brazil, Mexico, Ireland and other key regulated markets.

A major highlight of the partnership is the inclusion of GoldenRace’s next-generation Virtual Football. Renowned for being the most-played Virtual Football in the industry and for its 4K Ultra-HD visuals, motion-captured technology and unparalleled realism. Novibet’s players around the globe will now have access to its multiple formats, including Leagues, and tournaments, such as the World Cup and the Euro Cup.

Fotini Matthaiou, Casino Product & CRM Director of Novibet, stated:

“Partnering with GoldenRace allows us to strengthen our global portfolio with some of the most engaging and realistic Virtual Sports in the industry. This collaboration reflects our commitment to innovation and to delivering best-in-class entertainment experiences to our players across multiple markets.”

Martin Wachter, CEO & Founder of GoldenRace, added:

“As two industry leaders, each with a strong presence in different global markets, we are joining forces to transform the Virtual Sports landscape in Greece, Brazil, Mexico, and so many other key markets. Our goal is to provide operators with engaging and profitable Virtual Sports and this partnership with Novibet is a perfect reflection of that vision.”

While football remains a top choice internationally, some of these markets have also a strong interest in horse racing, making GoldenRace’s Horse Racing product a key addition to Novibet’s portfolio. Alongside football and horse racing, Novibet’s players will also have access to a diverse range of Virtual Sports, including Greyhound and Motorbike Racing, 3x3 Basketball and more.

About Novibet

Novibet has been operating since 2010 in the field of online entertainment services. With presence in 9 countries worldwide (Greece, Brazil, Ireland, Finland, Mexico, Chile, Ecuador, Cyprus), offices in Greece, Malta, Brazil and Mexico, and more than 1,200 employees, Novibet provides cutting-edge technology services that place it among the leading GameTech companies internationally.

About Goldenrace

GoldenRace is a leading developer and provider of award-winning Virtual Sports and betting solutions for operators worldwide. With its reliable and cost-effective solutions for retail and online betting platforms - specially optimised for desktop and mobile - the company generates more than 25 million bets per day.