Gamzix’s Team Closes 2025 with Breakthrough Performance, Stronger Portfolio, and Expanded Partnerships

Gamzix is wrapping up 2025 with landmark results across product performance, technology, partnerships, and brand recognition, solidifying its position as a fast-growing Maltese game provider for operators worldwide.

Aleksandra Kozymir, Head of Account Management: "In 2025, we saw strong GGR growth across the portfolio, with total GGR increasing by 65%. This result was driven not only by our top-performing releases, but also by targeted promotions and our annual Spin-o-Mania tournament. Across all our games, 54% of players who joined Spin-o-Mania were new to our titles."

Portfolio Performance & High-Value Segments

The year was defined by a set of consistently strong titles and mechanics, delivering stable performance across markets, player segments, and key KPIs.

• Top-performing games of 2025 included: Coin Win: Hold the Spin, 3x5: Hold the Spin, Sunny Coin 10,000: Hold the Spin, and Coin Win 2: Hold the Spin.
• Highest average bet games, demonstrating strong appeal to premium and high-intent players: Jack O’Wild, Sticky Coin: Hold the Spin, Coin Win 2: Hold the Spin, Coin Win: Hold the Spin, Billie Wild.

Alla Datsiuk, Account Manager: "Gamzix’s highest average bet segment was driven by titles like Jack O’Wild and Sticky Coin: Hold the Spin, confirming strong appeal among premium users and consistently high-intent traffic."

Mechanically, a focused set of concepts led the roadmap. The top-performing game mechanics of 2025 were represented by flagship titles such as Coin Win 2: Hold the Spin, Jack O’Wild, 3x5: Hold the Spin, Joker Catcher, Yummy Dumplings: Hold the Spin, and Only Coins Express.

Daria Danchuk, Account Management Team Lead: "In 2025, our top-performing game mechanics, like Hold the Spin or a center-locked Joker acts as both Wild and Collector, set the direction for our roadmap and consistently delivered the strongest KPIs across the entire portfolio."

Technology & Production: Scaling for Faster Delivery

2025 also marked a year of major operational upgrades across production and art pipelines.

Denis Shcherbak, Game Director: "We’ve launched a new game stream, expanded our production teams, and plan to nearly double their scale in 2026, enabling faster delivery and true parallel development. By optimizing our art and animation pipeline, we’ve cut asset optimization time and reduced game weight by 15%. The result is our strongest lineup to date, with 7 of our top 10 performers this year coming from 2025 releases."

Partnerships & Distribution Expansion

Gamzix continued to strengthen its B2B footprint with new and extended collaborations across platforms and aggregators, with major partners, including RiskCherry, SoftGamings, Alea, VeliGames, The Bet Brothers, and HUB88.

James Davies, Head of Commercial: "Key new and expanded partnerships in 2025 further strengthened our commitment to compliance, increased our visibility to new markets, and opened additional growth channels for our games. The foundations are now laid, ready for a breakthrough year in 2026, and all at Gamzix are ready for the challenges ahead."

Marketing & Brand Momentum

On the marketing side, Gamzix invested in creator-led formats and brand storytelling that resonated with both players and the industry. The Gamzix Streamers Race 2025, featuring Yummy Dumplings: Hold the Spin, brought together 18 streamers for over 60 hours of content and more than 67,000 views, while the Behind the Reels campaign, launched in July, earned nominations for Best Marketing Campaign at both the SiGMA Central Europe Awards 2025 and the European iGaming Awards 2026. The campaign also achieved up to 16x higher LinkedIn engagement per post and generated around 20 media publications.

The company’s progress in 2025 was also reflected in industry recognition. Gamzix secured three notable awards: Symphony Spinner by Slootso, Best Rising Star at Malta’s iGaming Excellence Awards, and Best Game Soundtrack for Book of Zulu at the SiGMA Awards. Additionally, Olga Ashykhmina received individual acknowledgment, being included in the Top 50 Masters of iGaming Marketing by iGaming Express.

Olga Ashykhmina, Head of Brand: "Our 2025 marketing efforts showed how creator-led campaigns and consistent brand storytelling can drive both performance and recognition across the industry, and these awards confirm that our focus on quality, consistency, and product identity is resonating with both players and partners."

Looking Ahead

With a strong lineup of high-performing titles, upgraded production capabilities, and an expanded partner network, Gamzix heads into 2026 ready for faster growth and closer collaboration with operators. The team has already prepared a new game roadmap that will be revealed to partners at ICE Barcelona 2026. If you’d like to add Gamzix titles to your portfolio or explore tailored campaigns, our commercial team will be happy to connect.