Botswana’s Gambling Authority brings responsible gambling outreach to the FNB Kazungula Bridge Marathon

At the 28 February 2026 race in Kazungula, the Gambling Authority hosted an interactive stall at Choppies Mall, using the marathon’s “fitness mindset” to promote safer gambling habits as organisers reported 1,000+ participants across multiple distances.

Botswana’s Gambling Authority of Botswana (GAB) took its responsible gambling messaging to the FNB Kazungula Bridge Marathon on 28 February, setting up an interactive stall inside Choppies Mall to engage runners and local residents.

Organisers said the fifth edition drew more than 1,000 participants across race categories including the 42.2km marathon, 21.1km half marathon, 15km and shorter distances, underscoring how quickly the event has become a high-footfall platform for public outreach.

The Authority said staff focused on practical harm-prevention guidance—encouraging people to set personal limits, recognise early signs of gambling problems and make more informed decisions—delivered through one-to-one conversations rather than “lecture-style” messaging.

The marathon itself is built for visibility: official event information highlights its unique cross-border segment over the Kazungula Bridge into Zambia, giving the race a regional character that attracts participants beyond Botswana.

For Botswana’s regulated market, the broader signal is clear: prevention campaigns are increasingly moving into mainstream community events where operators and regulators can reach mass audiences—especially young adults—before risky betting habits become entrenched.