Accra Chooses Speed: Betway and SportyBet in Battle for Leadership. Top 10 Ghana Brands (November 2025)

Ghana is one of West Africa's most mature and strictly regulated markets. November 2025 showed that users are becoming increasingly demanding regarding mobile app quality and withdrawal speed.

Total queries for these ten brands in Ghana: ~3,100,000 queries.

Top Three Leaders:

1. First Place – SportyBet.
   Techno-Leader. The lightest and fastest app on the market. In Ghana, where internet speed is valued, SportyBet has become the de facto standard for live betting.
2. Second Place – Betway.
   Premium Brand. An international giant investing huge funds in legality and sponsorship of the local Premier League. The choice of a more mature and solvent audience.
3. Third Place – Soccabet.
   National Hero. A local brand successfully competing with international giants thanks to a deep understanding of the Ghanaian mentality and a wide network of agents.

Other Top Contenders: 1xBet, MSport, Melbet, Premier Bet, Betika, Bambet, 22Bet.

Brief on Gambling and Sports Regulation in Ghana:

Regulator — Gaming Commission of Ghana (GCG). One of the strictest regulators in Africa. Mandatory taxes on Gross Gaming Revenue (GGR) and winnings (10%) have been introduced, which are automatically deducted by operators.

Key Country News for 2025:

• GCG announced the implementation of a new Centralized Monitoring System (CMS) to control all transactions in real-time.
• Player protests against the winnings tax increase have subsided; the market has adapted.